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What is Search Engine Optimization?
Search Engine Optimization also known as SEO, is a method of designing a
website so that the site will be indexed and picked up by the
search engines. Proper SEO includes writing compliant HTML code, making sure your navigation can be read by the search engines, placing good textural content on your site, and coming up with good titles, keywords and descriptions to the page. Really good SEO goes a step further and makes sure that there is a good balance between text and images on your pages, adding proper tags to images and links and other non-textural content, and making sure that the page is weighted with relevant keywords to your products or services. Once you have done this the site is “Search Engine Friendly”.
Why Is SEO Important?
SEO greatly affects your rank and placement within the search engines. Each search engine has a different set of guidelines and things that they like to look for when grading your site but there are many similarities that the major ones look for; each weighing them slightly different.
If you have poor SEO on your site you will more then likely have poor placement within the search engines. Its as simple as that. You wouldn’t expect a English speaking person to be able to read a book in Chinese and then understand what he or she just read. The same is true with search engines. If a search engine can’t read your website or its content or doesn’t understand what topic your page is about, you will not find yourself coming up in the search results high, if at all.
Will SEO Help My Site?
Yes! Taking the time to SEO your site is a long term solution to your search engine placement problems. While professional search engine optimization can take a lot of research and time to complete, some basic SEO on your site will take only a few hours and its benefits are well worth the time.
How Do I Know What I need to do to my site to SEO it?
You can contact a SEO firm for help with your SEO needs. Advertising Solutions, Inc. is an expert when it comes to SEO and techniques. We can review your website and point out trouble spots and give you ways to fix them and also ideas on how to improve your placement with other methods as well.
What Will Advertising Solutions, Inc Do?
We will review of your website’s coding and keywords, layout, navigation, design and content. We may also do a review of your competitor’s web sites to find out why they are number one and you aren’t. From that data, we can come up with a professional Internet advertising plan that will help move your web site above your competitors. Please contact us for more information on how we can help you bring more visitors to your site.
What is Search Engine Optimization?
Search Engine Optimization (SEO) is a method of designing a website so that the site will be indexed and picked up by the search engines. Proper SEO includes coding the site correctly, writing proper, relevant keywords, titles and descriptions as well as making sure the content on the website is of a quality, and correct format and accessibility. In other words making a website that is “Search Engine friendly”.
Where We Come In:
Our company automatically optimizes the web site’s of our clients for better placement within the major search engines for Free at the time of design and development of the site. This reduces your costs by eliminating the need to hire third party ‘search engine optimization’ companies. We can also assist non customers in determining what is causing your web site to not be found on the search engines and can also assist you in optimizing your web site.
This may involve a review of your web site’s coding and keywords and/or a complete review of your competitor’s web sites to find out why they are number one and you aren’t. From that data, we can come up with a professional Internet advertising plan that will help move your web site above your competitors. Please contact us for more information on how we can help you bring more visitors to your site.
Other Methods of Promoting Your Website:
SEO is only one of method of promoting your website. Please see our Website Marketing and Promotion Services for more ways we can help make your website and business succeed.