Blog

Will Voice Search Affect Search Results? Voice search is revolutionizing how people interact with search engines, with distinct differences in phrasing compared to text-based searches. Google's Matt Cutts highlights how this shift may lead to algorithm adjustments, raising questions about how tone and word choice will influence future search results.

Facebook Announces Hashtags Facebook now supports hashtags, a feature popularized by Twitter, opening up new marketing opportunities. Businesses can use hashtags to boost brand awareness, but must remain vigilant to prevent misuse by competitors or disgruntled users.

Bad SEO Techniques: Speed & Accessibility This article highlights the importance of speed and accessibility in SEO, focusing on how poor website performance can harm search engine rankings. It outlines common mistakes, such as slow page load times, lack of mobile compatibility, and inaccessible content for disabled users. By following best practices, such as optimizing images, using caching, and ensuring mobile responsiveness, websites can improve their SEO and provide a better user experience. Advertising Solutions employs only good SEO techniques, ensuring fast and accessible websites for clients.

Bad SEO Techniques: Ignoring Social Media Ignoring social media in your SEO strategy can result in lower brand visibility, less engagement, and missed opportunities for traffic and backlinks. Let Advertising Solutions help you leverage social media to boost your SEO and grow your online presence.

Bad SEO Techniques: Comment Spamming Comment spamming may seem like a quick way to gain backlinks, but it harms your SEO in the long run. Advertising Solutions focuses on ethical, sustainable SEO practices for lasting results.

Bad SEO Techniques: Swapping Links Link swapping, the exchange of links to manipulate rankings, is a harmful SEO tactic that results in low-quality backlinks, unnatural linking patterns, and potential penalties. Advertising Solutions employs ethical SEO methods to ensure high-quality, organic link-building strategies that help clients succeed.

Website Design Myth: My Designer Will Handle It All Many business owners mistakenly believe that hiring a website designer means everything will be taken care of. However, critical elements like SEO, mobile optimization, page speed, and accessibility are often overlooked. A reputable web designer, such as Advertising Solutions, Inc., ensures all aspects of your website, from design to maintenance, are handled comprehensively, providing long-term success and support for your business.

MYTH: All Web Designers’ Portfolios Are Real Clients Not all web designers' portfolios feature real client work. Learn how to ask the right questions to ensure the designer’s experience aligns with your business goals with Advertising Solutions.

Website Design Myth: Websites Are Too Expensive Website design doesn't have to break the bank, but it’s crucial to set realistic expectations. Many companies overcharge due to hidden fees, outsourcing, or inexperience. Avoid inflated costs by choosing reputable designers who provide transparent pricing. At Advertising Solutions, Inc., we offer competitive rates—often 30%-90% lower than other firms for the same quality.

MYTH: SEO is a One-Time Task SEO isn’t a one-time task—it's an ongoing process that requires continuous optimization and adjustments. Learn why staying updated with SEO is essential for long-term success.

Web Directory Submissions – Part 3 Web directories vary in operation—Free For All, Moderated, and Paid—each affecting quality and SEO impact. Moderated and reputable Paid directories often offer better results. Businesses can submit to directories via DIY methods, software, or professional services, but caution is key to avoid spammy or irrelevant directories. For guaranteed quality, consider Advertising Solutions, Inc., which provides expert directory submission tailored to your needs and goals.

Web Directory Submissions – Part 2 Web directories come in various forms—generic, regional, and niche—all offering unique value to businesses when used correctly. Quality directories improve business exposure and search engine relevancy, but spam directories can harm your rankings. Proper directory selection ensures relevance to your industry and region, while quality backlinks with "follow" status can boost SEO. Misuse or low-quality listings may confuse search engines and lower your website's performance.