Internet Marketing

Google’s Guidelines for Mobile Websites

Google's guidelines for mobile site optimization emphasize responsive design, fast loading times, and consistent content across desktop and mobile versions. Advertising Solutions ensures compliance with these standards and offers tools to synchronize content effortlessly.

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Facebook Image Size Guidelines

Uploading photos to Facebook is simple, but optimizing them for size and quality can be tricky. David Coleman offers an excellent guide on Facebook image sizes and dimensions.

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Will Voice Search Affect Search Results?

Voice search is revolutionizing how people interact with search engines, with distinct differences in phrasing compared to text-based searches. Google's Matt Cutts highlights how this shift may lead to algorithm adjustments, raising questions about how tone and word choice will influence future search results.

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Facebook Announces Hashtags

Facebook now supports hashtags, a feature popularized by Twitter, opening up new marketing opportunities. Businesses can use hashtags to boost brand awareness, but must remain vigilant to prevent misuse by competitors or disgruntled users.

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Website Design Myth: My Designer Will Handle It All

Many business owners mistakenly believe that hiring a website designer means everything will be taken care of. However, critical elements like SEO, mobile optimization, page speed, and accessibility are often overlooked. A reputable web designer, such as Advertising Solutions, Inc., ensures all aspects of your website, from design to maintenance, are handled comprehensively, providing long-term success and support for your business.

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Web Directory Submissions – Part 3

Web directories vary in operation—Free For All, Moderated, and Paid—each affecting quality and SEO impact. Moderated and reputable Paid directories often offer better results. Businesses can submit to directories via DIY methods, software, or professional services, but caution is key to avoid spammy or irrelevant directories. For guaranteed quality, consider Advertising Solutions, Inc., which provides expert directory submission tailored to your needs and goals.

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Web Directory Submissions – Part 2

Web directories come in various forms—generic, regional, and niche—all offering unique value to businesses when used correctly. Quality directories improve business exposure and search engine relevancy, but spam directories can harm your rankings. Proper directory selection ensures relevance to your industry and region, while quality backlinks with "follow" status can boost SEO. Misuse or low-quality listings may confuse search engines and lower your website's performance.

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Web Directory Submissions – Part 1

Web Directories are catalogs of website links organized by topics, requiring users to navigate through hierarchical headings to find specific content. Historically essential for discovering online information, they were human-curated to ensure relevance. Modern search engines have largely replaced directories due to their efficiency and ease of use. However, directories still hold value in internet marketing, providing niche relevance and opportunities for businesses to enhance visibility.

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Website Design Myth: A Graphic Designer Can Build My Website

Graphic design is just one element of website design. Professional website designers go beyond visuals, handling coding, programming, navigation, SEO, hosting, and more to create a functional and successful site. While graphic designers focus on aesthetics, skilled website designers integrate technical expertise and marketing strategies for comprehensive results.

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Website Design Myth: I Don’t Need a Website

A website is now essential for businesses, meeting consumer expectations, enhancing credibility, and supporting marketing efforts. It helps customers research products, access services anytime, and shop conveniently. As online presence becomes critical, businesses without websites risk losing relevance in today’s digital economy.

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